The countdown to Christmas - one of the busiest trading periods for retail and hospitality businesses - has begun!
As customers rush into your store in search of the ideal gift, or head to your restaurant for a festive get together, it's essential to have the right POS system in place to ensure a seamless operation, jolly customers and boost your sales.
Let’s uncover the top five POS features, retail and hospitality businesses need to thrive this Christmas:
1. Order to Table Service
An ‘order to table’ service will streamline and speed up service by allowing customers to place orders from their tables. By offering this convenient way to order, businesses can enhance the overall customer experience and ensure that customers spend less time queuing and waiting, and more time enjoying the festivities.
2. Real-time Stock Management
Real-time stock management takes the stress out of managing stock, even at the busiest time of the year! You’ll always know exactly what's in stock and what's running low, whether it's a key ingredient on your Christmas menu or a popular product. This will prevent you from overselling and disappointing customers due to out-of-stock items. Your customers will definitely thank you!
3. Loyalty Schemes
Christmas is the ideal time to reward your loyal customers and incentivise them to keep returning. By seamlessly integrating your POS system with loyalty programs, you can offer regular customers discounts, rewards and personalised promotions.
4. Gift Cards
Gift cards are always an extremely popular choice for Christmas. It is essential your POS system supports the sale and redemption of gift cards. This not only increases customer convenience but also serves as a valuable marketing tool. Gift cards frequently result in repeat business, with customers coming back to redeem them and spending even more than the card's value; it's a win-win scenario for retail and hospitality businesses.
5. Insightful Reporting
Gaining access to intuitive reporting is crucial for making informed business decisions. Take the guesswork out with a POS system equipped with analytics that can monitor sales easily and track the popularity of particular menu items, specials and promotions. This valuable data can help you optimise your sales strategy, stock the right products and refine your menu offerings based on customer preferences.
For a POS system that will handle the peak Christmas trading period with ease, call our expert team on 0330 024 5014 or email info@cunninghams.co.uk